bookkeeping that supprts your business and life
Getting the numbers right to support your family and future
Bookkeeping isn’t just about ticking the boxes. It’s about having the right financial structure in place so you can make clear decisions with confidence.
Built on experience that matters
Grounded Bookkeeping comes from hands-on experience running businesses, not just managing the accounts. Edward has worked with over 70 companies, ran a cleaning business for three years, and built and sold a national organic chocolate manufacturing company.
With over 20 years supporting small business owners in making clear decisions using their numbers, and as a father himself, he understands the importance of building something that actually works and supports your family. When the systems are right, there’s more space to focus on what matters most.
Kris & Markus Goetz, Gut Health Guru
“Our business was making some money, however there was never any money left – until Edward introduced us to the concept of Profit First and how we could implement it for our business. Edward supported us in setting Xero, and explained how we could easily stay on top of our finances. His vast experience in setting up and managing financial systems along with running his own businesses, enabled us to have a finance system that worked, and was cost efficient to maintain”.
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Stop guessing. Start running your business with confidence
When your bookkeeping is accurate and up to date, you know your profit margins, where your cashflow stands, and what sales need to be made to pay yourself as the business owner. That clarity reduces stress, builds confidence, and helps you make your business support you rather than take from you.